OVERVIEW

Togopool is a premium ride-sharing app for your daily commute. It's a car and bike pool app, connecting only verified users. It is promoting eco-friendly, efficient, and secure transportation solutions for a brighter, connected future.

STRATEGY

The objective of Togopool is to increase its app downloads and create awareness about the app in the market.

APPROACH

Organized events in co-working spaces and colleges as part of their brand awareness campaign. Additionally, published feature stories, and press releases, and published Mile Stone stories on their 10,000 downloads of their app.

HOW SUCCESS APPEARED

• Organized around 10+ events in different co-working spaces.
• Put stalls in different colleges fest to generate awareness among Gen -z.
• Conducted different surveys and the survey reports are published in various prominent publications like the Economic Times, Financial Express, etc.
• Prominent features in Cat A publications like Outlook, Business World, Business Standard, etc.